U.S. ARMY 704TH BRIGADE SUPPORT BATTALION UNIT CREST (DUI)

The Distinctive Unit Insignia (DUI) worn by personnel in the 704th Brigade Support Battalion was originally approved for wear by the 704th Ordnance Battalion on 2 July 1954. The insignia was amended to add a motto a few months later on 25 October 1954 and was subsequently redesignated for the 704th Maintenance Battalion on 29 November 1963. The insignia was updated in October 1972 and was unchanged for the next fifteen years. On 2 June 1987, it was redesignated for the 704th Support Battalion with both the symbolism and the description revised.

Just two colors, crimson and yellow (gold), are used in the design of the insignia, and they are the colors of the Ordnance Corps, reflecting the origins of the Battalion as an Ordnance organization. Five fireballs in the shield portion of the insignia stand for the unit’s service over five campaigns in Europe during World War II, and a lion rampant is taken from the coat of arms of Belgium to symbolize the Battalion’s action In that area as well during the Second World War. "Skilled And Steadfast" is the unit motto.

Distinctive Unit Insignias are worn by all Soldiers (except General Officers) in units that have been authorized to be issued the device. It is worn centered on the shoulder loops of the Army Green Service Uniform (AGSU) and the blue Army Service Uniform (ASU, Enlisted only) with the base of the insignia toward the outside shoulder seam. DUIs are not worn on the Dress variations of either uniform, however.

Full guidance on wear of the DUI is found in DA Pamphlet 670-1, Section 21-22, "Distinctive unit insignia."
 
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