U.S. ARMY 3RD PSYCHOLOGICAL OPERATIONS BATTALION UNIT CREST

A subordinate unit of the 4th Psychological Operations Group, the 3rd Psychological Operations Battalion serves as the Dissemination Battalion for the group. Its three companies (Print, Broadcast, Distribution) control the Group’s organic media and communication capabilities, including radio, television, print, audio-visual, and other media types.

The Battalion is able to produce materials in these formats while deployed, or they can be crafted from the unit’ home base at Fort Bragg and delivered to a detachment for use in theater. Alternatively, the Battalion can utilize printing presses and broadcast facilities in deployed areas if support agreements are in place with local host nations.

Bottle green, the branch color for Psychological Operations, dominates the 3rd Psychological Operations Battalion Distinctive Unit Insignia (AKA unit crest). The sword in the center stands for military readiness, and the arced flashes invoke the image of a circle that represents total teamwork between different Army elements. Additionally, the flashes and sword together add up to three, which reflects both the unit’s numeric designation, the three types of propaganda (white, gray, and black), and the three types of PSYOP: Tactical, Strategic, and Consolidation. “Power to Influence” is the unit motto and succinctly describes its mission.

(Note: Many thanks to the Psychological Operations Web site at www.psywarrior.com for information on the 3rd PSYOP Battalion and its Distinctive Unit Insignia.)
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